Clarivea is your bright and approachable skincare brand that offers targeted skin patches for acne, wrinkles, dark spots, and sun spots. The branding features circular icons in pink, green, yellow, and purple, each representing a different product, and the overall design has a fun, friendly feel to make skincare more accessible. I also created a website, email ads, and print materials for the launch. Typography is clean and approachable, paired with soft, rounded elements to reflect the brand’s gentle yet effective positioning. Across the website, email, and print materials, the design emphasizes simplicity, optimism, and ease of use, inviting users to feel confident in their skincare routine.